IMPORTANT: Look for your child’s Medicaid or CHIP renewal in the mail, complete it and mail it back immediately. They may be covered even if you’re not! Go to Medicaid.gov/renewals to find contact information for your state Medicaid office.

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Privacy Information Regarding Third-Party Services

The following table lists the third-party services currently used by InsureKidsNow in conjunction with InsureKidsNow.gov and provides links to the privacy policies for each third-party service provider. Also, the table provides links to the instructions for opting out of each service and a link where you can learn more about each service by reviewing the InsureKidsNow Third-party Website Privacy Impact Assessment.Category: Advertising Tools
Third-party ToolPurpose and UseLink to Third-party’s Privacy PolicyHow to Opt Out for this ServiceLink to the InsureKidsNow Third-party Website and Application Privacy Impact Assessment
BINGServes digital ads on pages that display Bing search results. Web Beacons and Persistent cookies for Digital Advertising are used.Microsoft Privacy Statementhttp://choice.microsoft.com/en-us/opt-out

BING, T-3538356-265911: 

http://www.hhs.gov/sites/default/files/cms-bing.pdf

Google Advertising ServicesServes digital ads on third-party and Google sites for people who have visited InsureKidsNow.gov. Web Beacons and Persistent cookies for Digital Advertising are used.Google Privacy Policyhttp://www.google.com/settings/ads/https://www.hhs.gov/pia/google-advertising-services.html
Integral Ad ScienceViewability/verification tool that ensures ads are not shown in front of non-human traffic (i.e. bots), nor next to non-brand safe content including, but not limited to, violent or graphic material. Web Beacons and Persistent cookies for Digital Advertising are used.IAS Website Privacy Policy

Opting out choices are offered at:

https://integralads.com/ias-privacy-data-management/policies/privacy-policy/

https://www.hhs.gov/pia/third-party-websites-and-applications-pia-cms-integral-ad-science.html
Media MathServes display and retargeting ads to people who have visited InsureKidsNow.gov. Web Beacons and Persistent cookies for Digital Advertising are used.Privacy Policy

Opting out choices are offered at:

http://www.mediamath.com/privacy-policy/

https://www.hhs.gov/sites/default/files/cms-media-math.pdf
Yahoo GeminiServes digital ads to people who have visited InsureKidsNow.gov on Yahoo pages. Web Beacons and Persistent cookies for Digital Advertising are used.Privacy Policyhttps://yahoo.mydashboard.oath.com/device/https://www.hhs.gov/sites/default/files/cms-yahoo.pdf
LinkedInInsureKidsNow will use LinkedIn Marketing Solutions to deploy digital display ads and video ads across the LinkedIn platform. LinkedIn is a social networking site designed to allow registered members to establish and document networks of people they know and trust professionally.Privacy Policy

Opting out choices are: Members can choose to opt out of tracking on third party sites by adjusting their advertising preferences in their LinkedIn account. This is the most persistent method of opting out. LinkedIn provides links to industry opt-out methods (i.e. the DAA, CDAA, EDAA and NAI opt-out tools) via its Privacy Policy, Cookie Policy and Help Center. These industry opt-out methods can be independently accessed outside of LinkedIn.

Privacy Manager: https://www.insurekidsnow.gov/privacy-policy/index.html

Ad Choices: http://youradchoices.com/

https://www.hhs.gov/pia/third-party-websites-and-applications-pia-linkedin-advertising-services.html
FacebookInsureKidsNow will use Facebook Ads to deploy digital display ads and video ads across the Facebook platform. Facebook is a free social networking site that allows Facebook registered users to create profiles, upload photos and videos, send messages, and keep in touch with the people in their social network.privacy basics

Opt-out choices are: Members can choose to opt out of tracking on third party sites by adjusting their advertising preferences in their Facebook account. Facebook honors all “Limit Ad Tracking” settings on mobile devices. On Facebook, all ads, give users the ability to: Hide this ad: If a user chooses this, the user will not see the ad again. This is specific to the ad ID within the campaign only; Hide all ads

Privacy Manager: https://www.insurekidsnow.gov/privacy-policy/index.html

Ad Choices: http://youradchoices.com/

http://www.hhs.gov/pia/third-party-websites-and-applications-pia-facebook-ads.html
PandoraPandora Internet Radio (also known as Pandora Radio or simply Pandora) is a music streaming and automated music recommendation service. Pandora provides a free, advertising supported version of its services. Advertising on Pandora can include audio, video, and visual advertisements.Pandora Privacy Policy

Opting out choices are:

http://www.pandora.com/advertising/preferences/

Privacy Manager: https://www.insurekidsnow.gov/privacy-policy/index.html

Ad Choices: http://youradchoices.com/

https://www.hhs.gov/sites/default/files/cms-pandora.pdf
TwitchTwitch is an online video sharing platform that allows people to view, upload, and share video content, often related to video gaming. The platform also allows users to broadcast live-streamed content related to video games, such as commentary at video game conventions or announcing at competitive events. Advertising on Twitch can include video, display, and native products.Privacy Notice

Opt-out choices are:

https://www.twitch.tv/p/privacy-policy# by emailing privacy@twitch.tv

Privacy Manager: https://www.insurekidsnow.gov/privacy-policy/index.html

Ad Choices: http://youradchoices.com/

http://www.hhs.gov/pia/third-party-websites-and-applications-pia-twitch-advertising.html
ResonateInsureKidsNow will use Resonate to deliver behaviorally targeted advertising on third party websites to encourage people to visit InsureKidsNow.gov. In addition, Resonate will also deliver retargeted advertising to people who previously visited InsureKidsNow.gov to encourage them to return to the websites.Privacy Policy

Opting out choices are:

http://www.resonate.com/privacy-policy/opt-out-success/

Privacy Manager: https://www.insurekidsnow.gov/privacy-policy/index.html

Ad Choices: http://youradchoices.com/

https://www.hhs.gov/sites/default/files/cms-resonate.pdf
The Trade DeskServes targeted ads to consumers who have visited InsureKidsNow.gov. Web Beacons and Persistent cookies for Digital Advertising are used.Privacy and The Trade Desk Platformhttps://www.adsrvr.org/

The Trade Desk, T-5902846-266296, 

https://www.hhs.gov/sites/default/files/cms-the-trade-desk.pdf

Category: Web Analysis
Third-party ToolPurpose and UseLink to Third-party’s Privacy PolicyHow to Opt Out for this ServiceLink to the InsureKidsNow Third-party Website and Application Privacy Impact Assessment
ChartbeatDetermines concurrent users and analyzes spikes in traffic. This is a tier 2 usage, Persistent Cookies are used.Chartbeat Privacy Policyhttps://static.chartbeat.com/opt-out.html

Chartbeat, T-1494462-247155, 

http://www.hhs.gov/sites/default/files/cms-chartbeat.pdf

Google AnalyticsCollects and analyzes data on visitor interactions with InsureKidsNow.gov to help make the site more useful to visitors. This is a tier 2 usage, Persistent Cookies are used.Safeguarding Your Data

Google provides a browser plug-in that will allow you to opt-out of all Google Analytics measurements, find at 

http://tools.google.com/dlpage/gaoptout

Google Analytics, T-5991099-891893, 

http://www.hhs.gov/sites/default/files/cms-google-analytics.pdf

New RelicMonitors and evaluates the web and system transactions of InsureKidsNow.gov to assist with troubleshooting. This is a tier 1 usage, Session Cookies are used.General Data Privacy Noticehttps://newrelic.com/termsandconditions/privacy

New Relic, 

https://www.hhs.gov/sites/default/files/cms-newrelic-2022-r.pdf

QualtricsDelivers online surveys on Medicaid.gov for feedback on Medicaid policies. This is a tier 2 usage, Persistent Cookies are used.Privacy Statementhttps://www.usa.gov/optout-instructions

Qualtrics, T-9830368-261543, 

https://www.hhs.gov/sites/default/files/cms-qualtrics-2022-r.pdf

Quantum MetricCollects and analyzes data on visitor interactions and session replays for InsureKidsNow.gov to help make the sites more useful to visitors. This is a tier 2 usage, Persistent Cookies are used.Privacy Policyhttps://www.usa.gov/optout-instructionshttps://www.hhs.gov/sites/default/files/cms-quantum-metric.pdf
Adobe AnalyticsCollects and analyzes data on visitor interactions with Medicaid.gov to help make the site more useful to visitors. This is a tier 2 usage, Persistent Cookies are used.Adobe Privacy Policy

Opt out choice are:

https://account.adobe.com/privacy

Privacy Manager:

https://www.insurekidsnow.gov/privacy-policy/index.html

https://www.hhs.gov/sites/default/files/cms-adobe-analytics.pdf
Category: Social Media
Third-party ToolPurpose and UseLink to Third-party’s Privacy PolicyHow to Opt Out for this ServiceLink to the InsureKidsNow Third-party Website and Application Privacy Impact Assessment
FacebookInsureKidsNow created a Facebook page, https://www.facebook.com/medicare for educational purposes. The page allows for consumers to ask questions and to communicate concerns. Consumers may like the page, or interact with the educational content by commenting, replying, or sharing.Privacy Policy 

Facebook, 

http://www.hhs.gov/sites/default/files/cms-facebook.pdf

TwitterInsureKidsNow created a Twitter handle, https://twitter.com/CMSGov, for educational purposes. The page allows consumers ask questions and to communicate concerns. Consumers may follow HealthCare.gov or interact with the educational content by tweeting, retweeting, or favoriting tweets.Twitter Privacy Policy 

Twitter, T-6390556-589399, 

https://www.hhs.gov/sites/default/files/cms-twitter_0.pdf

YouTubeInsureKidsNow created a YouTube channel, https://www.youtube.com/user/CMSHHSgov, for educational purposes. The page allows consumers to view educational videos. The page allows consumers to “thumbs-up”, share and comment on videos.YouTube Privacy Guidelines 

YouTube, T-6230177-896593, 

https://www.hhs.gov/sites/default/files/cms-youtube_0.pdf

LinkedInInsureKidsNow will use LinkedIn Marketing Solutions to deploy digital display ads and video ads across the LinkedIn platform to consumers. LinkedIn is a social networking site designed to allow registered members to establish and document networks of people they know and trust professionally.Privacy PolicyManage Advertising Preferenceshttp://www.hhs.gov/pia/third-party-websites-and-applications-pia-linkedin-advertising-services.html
Category: Privacy Manager
Third-party ToolPurpose and UseLink to Third-party’s Privacy PolicyHow to Opt Out for this ServiceLink to the InsureKidsNow Third-party Website and Application Privacy Impact Assessment
Tealium    InsureKidsNow uses Tealium as a solution for InsureKidsNow.gov staff to manage website tags from a single interface. Specifically, the tool allows InsureKidsNow to control which third-party tools are enabled/disabled. Tealium through its Privacy Manager also allows consumers to choose which types of third-party tools are enabled/disabled during their visit.http://tealium.com/privacy/ http://www.hhs.gov/sites/default/files/cms-tealium.pdf